B2B SEO services

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Get sustainable rankings and predictable leads with data-backed SEO strategies that work. Our strategy is centered on producing high-quality content that speaks to the particular problems and search queries of your target audience.

Grow exponentially with a professional SEO marketing team

Your B2B audience is searching — but are they finding you? We bridge the gap between visibility and revenue with SEO and CRO services designed for businesses that need more than rankings. Our approach goes beyond surface-level fixes, combining technical SEO precision with conversion rate optimization. The result? Organic traffic that converts: not just clicks, but qualified leads and measurable ROI.

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Organic search engine optimization services

We identify the exact keywords your SEO marketing team should target, prioritizing high-intent, low-competition terms that drive conversions. Such a comprehensive approach eliminates inconsistencies, aligns content with buyer needs, and maximizes ROI from organic search.

COAX specialists develop data-driven content frameworks that match your buyers’ search journey — from awareness-stage guides to decision-stage product comparisons. This ensures every piece ranks for intent, nurtures leads, and shortens sales cycles with fewer objections.

With structured link building team management, we target high-impact opportunities: expert roundups, data collaborations, and industry resource pages. The result? A natural backlink profile that grows rankings and protects itself against algorithm updates.

We dissect competitors' page-level optimization, tracking their pages’ SERP features, featured snippet targets, and emerging keyword trends. This data fuels your content strategy with proven ranking patterns while avoiding their mistakes.

Our team helps you achieve local search dominance through geo-modified content clusters, GBP post sequencing, and proximity-triggered backlinks. Our B2B SEO consulting layer ensures that these tactics attract commercial intent searches, not just map pack vanity metrics.

We optimize your entire product ecosystem, from category architecture and navigation to schema markup and image indexing, ensuring search engines properly crawl and prioritize your inventory. This drives qualified traffic to high-converting product pages while eliminating technical barriers that suppress your rankings.

We deploy hybrid optimization frameworks where traditional keyword strategies intersect with generative engine optimization for systems like Google AI Overviews. These core AI SEO agency methodologies adapt your content to generative search's conversational demands.

Our B2B seo consultants replace generic traffic reports with profit-attribution models, isolating which pages, keywords, and backlinks drive pipeline-ready leads, not just sessions. Our experts also pressure-test your SEO — A/B testing meta tags or internal links against indexation speed.

Reasons to invest in professional B2B SEO solutions

  • Get found by your ideal clients

    Expert-led SEO ensures your website appears when potential buyers search for solutions you offer, using the exact phrases they type into Google. By optimizing for commercial intent keywords and industry-specific queries, you attract leads already looking for what you sell.

  • Avoid losing traffic to Google updates

    A professional search engine marketing service continuously monitors algorithm changes and adjusts your strategy to maintain rankings. By fixing technical issues and updating content to match new ranking factors, your site stays visible when competitors drop.

  • Free up your team’s time

    Outsourcing complex SEO tasks removes the burden from your internal team. SEO specialists take over the ongoing technical optimizations and content adjustments, allowing your employees to concentrate on revenue-generating activities instead of search engine guesswork.

  • See exactly what’s working

    With insights from an SEO audit marketing company, you'll identify which pages and backlinks contribute to revenue and pinpoint where your site loses rankings or conversions. This eliminates effort on underperforming content while doubling down on what generates leads.

  • Grow steadily over time

    Unlike paid ads that stop working when budgets drop, custom SEO solutions create lasting assets. It builds cumulative value as quality backlinks and optimized content compound, increasing domain authority and rankings organically.

  • Beat competitors where it matters

    SEO and CRO expose and benefit from competitors' technical gaps, from slow product pages to weak internal linking, where you can steal their rankings. They secure more featured snippets and rich results than competitors, dominating the visual space on search engine results pages.

  • Fix hidden website issues

    Even great content won't rank if technical issues like poor internal linking or duplicate content exist. SEO audits surface and eliminate these obstacles. They ensure your site meets Google's technical requirements, preventing penalties for issues like thin content or misleading redirects you may not know exist.

  • Build long-term credibility and trust

    A professionally optimized website establishes your brand as an authority in your industry. High-quality content, secure backlinks, and a technically sound site signal reliability to both search engines and potential clients.

What our clients say about COAX


I was most impressed by the quality of the end product.

While my ideas formed the basis for the work, they delivered a far more superior product than I imagined with greater flexibility and viability of features. They exceeded expectations so many times it got to the point I couldn't wait to see what they came up with next.

Dan Brooks

President, Krytter

COAX have delivered immense value to our business as our valued strategic development partner.

I implicitly trust the whole COAX team to do the right thing by location:live, and to have blunt and honest conversations with me when we are in the thick of delivery. COAX are the engine room and compass behind our market-leading tech.

Neil Winkworth

CTPO, Location Live

The solution created by COAX is better than I could have anticipated.

The app is simple to use, effective, well designed and never fails. Highlights of the COAX service are a clear, transparent specification with realistic cost estimate, project managers that are responsive, always helpful and communicate clearly, a strong technical team and a company that I can trust.

Phil Cushion

Founder, SiteSurvey Plus

I heavily relied on COAX for not only the development of my core product, but also assistance in all the other support infrastructure in hosting my product.

The team also went above and beyond their existing web development skillset by making effort to understand the domain specific (financial modelling) math and technicalities of my product.

Tim

Founder, Peercents

COAX’s team is second to none designing, developing, and deploying websites.

I was delighted by COAX attention to detail and ability to deliver such a complex project. I highly recommend COAX to anyone looking for a reliable and talented web development team.

Mason Blake

Co-founder and CTO, Ratio

In working with COAX, we found them to be highly professional.

We have continued our ongoing relationship and cooperation with COAX on this project thanks to the ongoing support they continue to offer us.

Ashley Greenfelder

Director, Re:Plan

Their highly responsive team had the technical know-how to seamlessly incorporate non-standard features.

Despite facing tight crucial deadlines, they worked tirelessly around the clock to deliver the project on time, even accommodating additional feature requests. We are immensely thankful for their hard work, which resulted in exceptional outcomes.

Ali Ghafour

CEO, 2020 Armor

Throughout the years, we have maintained a strong relationship based on mutual trust and respect.

From the start, we prioritized flexibility, particularly in terms of working within our monthly budget and delivering new features and functionalities every two weeks. Our communication with both the project manager and team members has been exceptional, and we have consistently received high-quality product delivery and support.

Andrew Macfarlane

Founder & CEO, Carezapp

You will not often find such an approach in the outsourcing development market.

From the first day, the COAX team established themselves as optimistic. After the guys spent a dozen hours sorting out our problems and never once talked about money, we realized that this team was ready to go the extra mile. We were finally convinced of the prospects for cooperation when the COAX CTO came to our British office in person with a detailed presentation of the renovation.

Richard Murray

CEO, Antique Ecommerce Marketplace

We liked the COAX team’s deep-diving approach and attention to detail.

Their incremental approach with feedback loops allowed us to see results from the early stages and ensured we stayed on the right track. But most importantly, we felt that they genuinely cared about our project. Doing their best to make it as perfect as possible, they were always there for us, on-site rather than online.

Mykola Bronitskyy

Co-founder, GrandBus

They always respond right away to any questions or requests that we have and contribute really good ideas.

The development work delivered by COAX has satisfied all project stakeholder requirements for the project and helped to streamline internal company processes for the client. Their team is communicative and helpful throughout the work, contributing ideas to make the product even better.

Peter Goian

General Manger, TRI

COAX SEO marketing team in action

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Our approach to the SEO process

  • Deep market diagnostics

    We use B2B SEO tools like Ahrefs and SEMrush to reverse-engineer competitors' backlink profiles and top-performing pages, seeing gaps where you can outperform them. This includes analyzing their ranking keyword clusters, content gaps in your niche, and SERP feature dominance.

  • Visibility-focused optimizations

    We refine meta tags, headers, and schema markup to align with search intent, making it easier for Google to understand and surface your pages for relevant queries. Our optimization also includes optimizing XML sitemaps and robots.txt files to prioritize high-value content.

  • Answer-first content strategy

    Our B2B SEO agency experts craft content using natural language processing patterns from top-ranking pages, ensuring your material satisfies both LLM-powered search and traditional algorithms. This includes question-header hierarchies and contextually dense FAQ sections.

  • Revenue-targeted keywords

    We prioritize keywords with transactional modifiers like "buy," "pricing," and "vendor," using the best SEO solutions tools to filter out informational searches. We map keywords to your sales funnel, targeting bottom-funnel terms like "comparison" or "demo request" to shorten the path from search to revenue.

  • Credibility-building connections

    What are organic SEO services in the essence than high-quality backlinking? We identify and secure backlinks from industry publications and relevant .edu/.gov domains through comprehensive and cost-efficient outreach, ensuring each link passes authoritative "link juice" to boost your rankings.

  • Metric-guided refinements

    We run regular A/B tests on meta tags, internal linking, and schema markup, measuring impacts on CTR and conversions to emphasize what works and what doesn’t. Our monitoring tracks SERP feature eligibility (snippets, FAQs) and page-level engagement metrics, automatically flagging drops so we can adjust content depth or formatting within hours.

Frequently asked questions and answers

SEO optimization improves website visibility in organic search results by refining content, technical setup, and backlinks. It helps pages rank higher for relevant queries, attracting more qualified traffic.

Front-end developers implement SEO by optimizing site speed, mobile responsiveness, and semantic HTML — factors that affect how easily search engines crawl and rank pages.

White label SEO lets agencies resell SEO services under their brand while a third party handles the actual work. It’s ideal for firms offering SEO without in-house experts.

AI tools analyze search trends, generate content outlines, and automate technical audits, helping prioritize critical fixes and predict ranking opportunities faster. For example, an organic search engine optimization SEO company may use AI to identify untapped long-tail keywords or optimize content clusters for E-E-A-T signals.

Paid search (PPC) gives instant visibility for a cost per click, while SEO builds long-term organic rankings. Both drive traffic but serve different budget and timeline needs.

Core SEO services cover keyword research, on-page optimization, technical fixes, content creation, and backlink building, all tailored to boost rankings and conversions.

Optimized images (compressed, properly named, with alt text) improve page speed and accessibility, helping search engines understand and rank content better.

Almost every business that wants to be found online needs SEO services. Small businesses benefit especially — they often use SEO software for small businesses to compete with bigger companies without spending a fortune. Local shops, e-commerce stores, service providers, and B2B companies all need SEO to attract the right customers.

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Drop us a line:

sales@coaxsoft.com

Main office

401 S Milwaukee Ave Wheeling, IL 60090, USA

+1 773-644-8871

Delivery center

72 Mazepy str., Ivano-Frankivsk 76018, Ukraine

099-746-6810