B2B SEO services

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Get sustainable rankings and predictable leads with data-backed SEO strategies that work. Our strategy is centered on producing high-quality content that speaks to the particular problems and search queries of your target audience.

Grow exponentially with a professional SEO marketing team

Your B2B audience is searching — but are they finding you? We bridge the gap between visibility and revenue with SEO and CRO services designed for businesses that need more than rankings. Our approach goes beyond surface-level fixes, combining technical SEO precision with conversion rate optimization. The result? Organic traffic that converts: not just clicks, but qualified leads and measurable ROI.

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Organic search engine optimization services

We identify the exact keywords your SEO marketing team should target, prioritizing high-intent, low-competition terms that drive conversions. Such a comprehensive approach eliminates inconsistencies, aligns content with buyer needs, and maximizes ROI from organic search.

COAX specialists develop data-driven content frameworks that match your buyers’ search journey — from awareness-stage guides to decision-stage product comparisons. This ensures every piece ranks for intent, nurtures leads, and shortens sales cycles with fewer objections.

With structured link building team management, we target high-impact opportunities: expert roundups, data collaborations, and industry resource pages. The result? A natural backlink profile that grows rankings and protects itself against algorithm updates.

We dissect competitors' page-level optimization, tracking their pages’ SERP features, featured snippet targets, and emerging keyword trends. This data fuels your content strategy with proven ranking patterns while avoiding their mistakes.

Our team helps you achieve local search dominance through geo-modified content clusters, GBP post sequencing, and proximity-triggered backlinks. Our B2B SEO consulting layer ensures that these tactics attract commercial intent searches, not just map pack vanity metrics.

We optimize your entire product ecosystem, from category architecture and navigation to schema markup and image indexing, ensuring search engines properly crawl and prioritize your inventory. This drives qualified traffic to high-converting product pages while eliminating technical barriers that suppress your rankings.

We deploy hybrid optimization frameworks where traditional keyword strategies intersect with generative engine optimization for systems like Google AI Overviews. These core AI SEO agency methodologies adapt your content to generative search's conversational demands.

Our B2B seo consultants replace generic traffic reports with profit-attribution models, isolating which pages, keywords, and backlinks drive pipeline-ready leads, not just sessions. Our experts also pressure-test your SEO — A/B testing meta tags or internal links against indexation speed.

Reasons to invest in professional B2B SEO solutions

  • Get found by your ideal clients

    Expert-led SEO ensures your website appears when potential buyers search for solutions you offer, using the exact phrases they type into Google. By optimizing for commercial intent keywords and industry-specific queries, you attract leads already looking for what you sell.

  • Avoid losing traffic to Google updates

    A professional search engine marketing service continuously monitors algorithm changes and adjusts your strategy to maintain rankings. By fixing technical issues and updating content to match new ranking factors, your site stays visible when competitors drop.

  • Free up your team’s time

    Outsourcing complex SEO tasks removes the burden from your internal team. SEO specialists take over the ongoing technical optimizations and content adjustments, allowing your employees to concentrate on revenue-generating activities instead of search engine guesswork.

  • See exactly what’s working

    With insights from an SEO audit marketing company, you'll identify which pages and backlinks contribute to revenue and pinpoint where your site loses rankings or conversions. This eliminates effort on underperforming content while doubling down on what generates leads.

  • Grow steadily over time

    Unlike paid ads that stop working when budgets drop, custom SEO solutions create lasting assets. It builds cumulative value as quality backlinks and optimized content compound, increasing domain authority and rankings organically.

  • Beat competitors where it matters

    SEO and CRO expose and benefit from competitors' technical gaps, from slow product pages to weak internal linking, where you can steal their rankings. They secure more featured snippets and rich results than competitors, dominating the visual space on search engine results pages.

  • Fix hidden website issues

    Even great content won't rank if technical issues like poor internal linking or duplicate content exist. SEO audits surface and eliminate these obstacles. They ensure your site meets Google's technical requirements, preventing penalties for issues like thin content or misleading redirects you may not know exist.

  • Build long-term credibility and trust

    A professionally optimized website establishes your brand as an authority in your industry. High-quality content, secure backlinks, and a technically sound site signal reliability to both search engines and potential clients.

What our clients say about COAX


I was most impressed by the quality of the end product.

While my ideas formed the basis for the work, they delivered a far more superior product than I imagined with greater flexibility and viability of features. They exceeded expectations so many times it got to the point I couldn't wait to see what they came up with next.

Dan Brooks

President, Krytter

COAX have delivered immense value to our business as our valued strategic development partner.

I implicitly trust the whole COAX team to do the right thing by location:live, and to have blunt and honest conversations with me when we are in the thick of delivery. COAX are the engine room and compass behind our market-leading tech.

Neil Winkworth

CTPO, Location Live

For almost 10 years now, I’ve enjoyed working with COAX Software on various projects.

Their team of highly talented, cross-functional software engineers and architects helps us meet development timelines quickly and reliably.

Joseph Heenan

CEO, Proteineer

From legal and financial support to software development, COAX Software repeatedly went above and beyond.

With their deep expertise and responsive communication, we would recommend this team to anyone needing complex custom development.

Mykola Bronitskyy

Co-founder, GrandBus

COAX SEO marketing team in action

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Our approach to the SEO process

  • Deep market diagnostics

    We use B2B SEO tools like Ahrefs and SEMrush to reverse-engineer competitors' backlink profiles and top-performing pages, seeing gaps where you can outperform them. This includes analyzing their ranking keyword clusters, content gaps in your niche, and SERP feature dominance.

  • Visibility-focused optimizations

    We refine meta tags, headers, and schema markup to align with search intent, making it easier for Google to understand and surface your pages for relevant queries. Our optimization also includes optimizing XML sitemaps and robots.txt files to prioritize high-value content.

  • Answer-first content strategy

    Our B2B SEO agency experts craft content using natural language processing patterns from top-ranking pages, ensuring your material satisfies both LLM-powered search and traditional algorithms. This includes question-header hierarchies and contextually dense FAQ sections.

  • Revenue-targeted keywords

    We prioritize keywords with transactional modifiers like "buy," "pricing," and "vendor," using the best SEO solutions tools to filter out informational searches. We map keywords to your sales funnel, targeting bottom-funnel terms like "comparison" or "demo request" to shorten the path from search to revenue.

  • Credibility-building connections

    What are organic SEO services in the essence than high-quality backlinking? We identify and secure backlinks from industry publications and relevant .edu/.gov domains through comprehensive and cost-efficient outreach, ensuring each link passes authoritative "link juice" to boost your rankings.

  • Metric-guided refinements

    We run regular A/B tests on meta tags, internal linking, and schema markup, measuring impacts on CTR and conversions to emphasize what works and what doesn’t. Our monitoring tracks SERP feature eligibility (snippets, FAQs) and page-level engagement metrics, automatically flagging drops so we can adjust content depth or formatting within hours.

Frequently asked questions and answers

SEO optimization improves website visibility in organic search results by refining content, technical setup, and backlinks. It helps pages rank higher for relevant queries, attracting more qualified traffic.

Front-end developers implement SEO by optimizing site speed, mobile responsiveness, and semantic HTML — factors that affect how easily search engines crawl and rank pages.

White label SEO lets agencies resell SEO services under their brand while a third party handles the actual work. It’s ideal for firms offering SEO without in-house experts.

AI tools analyze search trends, generate content outlines, and automate technical audits, helping prioritize critical fixes and predict ranking opportunities faster. For example, an organic search engine optimization SEO company may use AI to identify untapped long-tail keywords or optimize content clusters for E-E-A-T signals.

Paid search (PPC) gives instant visibility for a cost per click, while SEO builds long-term organic rankings. Both drive traffic but serve different budget and timeline needs.

Core SEO services cover keyword research, on-page optimization, technical fixes, content creation, and backlink building, all tailored to boost rankings and conversions.

Optimized images (compressed, properly named, with alt text) improve page speed and accessibility, helping search engines understand and rank content better.

Almost every business that wants to be found online needs SEO services. Small businesses benefit especially — they often use SEO software for small businesses to compete with bigger companies without spending a fortune. Local shops, e-commerce stores, service providers, and B2B companies all need SEO to attract the right customers.

Want to know more?
Check our blog

Development

From foundation to success: How to build a marketing strategy for construction

October 29, 2025

Go to the blog post page

Development

How to build a product marketing strategy

September 24, 2025

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All

Influencer trends that convert in 2025: Short vs long form content

April 16, 2025

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Design

Webflow SEO best practices: boosting your website's visibility

June 23, 2023

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Khrystyna Chebanenko

Client engagement manager