MICRM
Custom CRM & Data analytics solution

Customer overview
Imagine a travel company eager to break into the digital market. COAX is their trusted partner for developing a seamless online ecosystem. Initially, our client managed bookings for bus tours through a generic CRM system. As their customer base grew, they faced limitations in customization and data integration across their supplier network. They needed a bespoke solution to unify their tour offerings with operational processes.
Solutions provided
Our team at COAX specializes in custom CRM solutions. Using React.js and Ruby, we developed a system that enhances customer interactions and streamlines operations. It also facilitates real-time coordination with suppliers. This not only makes life easier for drivers, tour guides, and agents, but also optimizes the customer experience.
Users can easily browse and book tours, and even reschedule or cancel them without a hassle. Staff can coordinate and reserve these tours through an internal system and book online. Plus, there’s the soon-to-launch mobile booking feature. If a person's looking for a full experience, there are special packages that combine various offerings like tours, hotels, and activities. Staff can put these packages together and send them their way for easy payment through email.
The platform also collects automatic feedback and provides real-time tools for all stakeholders. This ensures constant service improvement and seamless coordination.
Outcomes
The new system significantly benefits our client, their suppliers, and their customers. It simplifies analytics and allows for precise monitoring of sales, taxes, and other essential metrics. In turn, this empowers informed decision-making.
Key features
Payment options
Credorax, SafeCharge, Credit card, Apple Pay, Google Pay, Tokenized, and Partial payments.
Analytics
Google Analytics, HotJar, seasonal comparisons, cancellation reports, and feedback analysis.
Email & marketing
Customer and service emails, along with Active Campaign for email automation.
User roles
Different CRM/user widgets for Admin, Staff, Suppliers, Agents, and Customers.
Customer support
Freshchat for client-customer interactions.
Maps
Google Maps integration.
Pioneering Tailored Travel Experiences
Our previous collaboration streamlined operations and created a real-time supplier network. This led to a 40% profit boost, the addition of 60 affiliates, and 20 new suppliers, establishing our client as an industry leader.
Our latest venture is the "Create your Journey" feature, a one-stop tool for customized travel planning that integrates real-time hotel databases and prioritizes system security.
Solutions provided
The "Create Your Journey" feature enables tailored travel experiences. We’ve integrated various API services, such as standalone hotels, activities, smart and custom packages, into a unified marketplace. It offers a shopping cart and robust booking management.
Results achieved
The "Create your Journey" feature allows users to:
- Personalize trips based on interests and pace.
- Discover hidden gems and explore destinations conveniently.
- Access real-time availability and pricing for best deals.
- Easily turn their customized itinerary into a reality.


The takeaway
The platform has delivered exceptional value, driving a 40% increase in profits, adding 60 new affiliates, and expanding the supplier base by 20. Our client is now a leader in their field.
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Why partner with COAX?
Flexibility & adaptability
Our team understands the importance of flexibility in the construction industry, which is why we work around your schedule to provide services at a time that's convenient for you.
Skilled and dedicated team
The COAX team consists of pioneering industry experts and experienced professionals who meet high proficiency standards. We stick to our ethos and are dedicated to delivering high-quality solutions that can lead the future of digital solutions.
Ongoing support
We're committed to providing excellent support throughout the entire project lifecycle. That's why we don't just focus on our technical specialists but also pay close attention to the professional skills of our project managers to ensure seamless cooperation.
Security and confidentiality
At COAX Software, we take data privacy and security very seriously. We sign a non-disclosure agreement (NDA) and guarantee to keep all project information safe and establish trust.
Growth-focused approach
In the construction industry, businesses need to constantly adapt and grow. That's why we don't just develop custom software solutions, we implement cutting-edge tools that help your business and technology scale for long-term success.
Agile methodology
At COAX Software, we value transparency and efficiency. That's why we follow a truly agile approach when providing IT services for construction companies. We aim to remain flexible and responsive to your needs at all times to ensure project success.
What we’ll do next?
1
Contact you within 24 hours
2
Clarify your expectations, business objectives, and project requirements
3
Develop and accept a proposal
4
After that, we can start our partnership
Drop us a line:
sales@coaxsoft.comMain office
401 S Milwaukee Ave Wheeling, IL 60090, USA
Delivery center
72 Mazepy str., Ivano-Frankivsk 76018, Ukraine