Ivan Verkalets

With companies using predictive analytics seeing 30% better customer retention, travel analytics is now the #1 rule for staying competitive. This guide explores how hotels, airlines, and tour operators turn data into revenue-driving insights, personalizing experiences, optimizing prices, and predicting trends. You'll discover the key data sources, implementation steps, and analytics tools that help your travel business scale and grow.

Software development is like assembling a complex puzzle. But what happens when those pieces come from different manufacturers, speak different languages, or don't quite align? Mocks, stubs, and their testing companions offer a smarter, safer approach to validation. In this article, we explore API testing techniques that let you simulate, verify, and bulletproof your software integrations.

Are your digital systems acting up more than they should? You're not alone! With 94% of companies reporting API problems, it's a widespread headache. This article breaks down everything you need to know about API testing in a practical, easy-to-follow way. We'll explore different testing types, walk through the best tools available, and share proven strategies to catch problems before they impact your users. Plus, we'll help you choose between ready-made solutions and custom frameworks based on your specific needs.

To extend hotel guests' service to all the remaining hours outside your team’s schedule, you will benefit from an integrated virtual concierge. But how to decide what integrations you need, and what solution to get? This article will show you the key features, connections, and implementation tips to help you find just the right tool for your hotel.

Many destination management companies are still drowning in spreadsheets, phone calls, and manual coordination. This article describes what a DMC company is, how destination management software cuts multi-vendor bookings into fast and profitable operations, and gives a detailed breakdown of the top platforms that work for real travel businesses.

Struggling with getting your AI models from development into real-world use? Read this guide to MLOps, a framework that helps automatically deploy and manage ML models in real-world applications. Grasp the essential concepts, tools, and platforms that transform experimental AI projects into reliable systems that deliver genuine business value.

Want to understand how a travel CRM works and what solution will fit your business? This article covers everything you need to know about choosing and integrating a travel CRM system for your agency. Understand the essential CRM features and whether to build custom software or buy an off-the-shelf solution, and learn practical tips for implementation and measuring ROI.

Running a housekeeping department at your hotel using outdated paper checklists and constant phone calls leads to chaos, overload for staff, and guests waiting while clean rooms remain empty. This article will explain the online housekeeping solutions’ features, setting out some top-rated software and providing you with a complete implementation guide.

With generative AI search engines set to reduce traditional search traffic by up to 40% by 2026, your business faces a critical challenge in maintaining visibility. This guide tells you everything about GEO — the strategic process of formatting your digital content to appear in AI-generated responses rather than traditional search results. You'll discover practical strategies for adapting your content approach, learn how GEO differs from traditional SEO, and explore techniques to ensure your brand stays visible in the brave new world of AI-driven search.

Airlines lose money because their old booking systems split every purchase into separate tickets and documents, making it impossible to offer personalized deals. This article shows how order management systems bundle everything together like modern online shopping. Learn how these new systems help airlines increase revenue, reduce costs, and create unified customer experiences that work.